Welcome to the International Business Platform for Advanced Contemporary Fashion
PREMIUM is not mass market but perfection: as a major trade show for Advanced Contemporary Fashion, PREMIUM International Fashion Trade Show has been an inspirer and initiator since 2003 and its brilliance and dynamism set it apart from other trade shows around the world. Featuring around 1,000 brands and 1,800 collections spread over approx. 33,000 m2, PREMIUM is the only trade show in the world that presents fashion and lifestyle at this magnitude and quality.
Thanks to its unique set-up, this event defines the key trends: each season, the latest lifestyle fashions, trends and global market developments are analysed and the portfolio updated to include at least 25 to 30 percent of new, commercial, high-end collections.